**UPDATED** Nudity In Adverting - The Nude Statesman

In modern media, images of partial and full nudity are used in advertising to draw additional attention. In the case of attractive models this attention is due to the visual pleasure the images provide; in other cases it is due to the relative rarity of images of nudity.

The use of nudity in advertising tends to be carefully controlled to avoid the impression that the company whose product is being advertised is indecent or unrefined. There are also (self-imposed) limits on what advertising media such as magazines allow. The success of sexually provocative advertising is claimed in the truism “sex sells”. However, responses to nudity in advertisements have been more mixed; nudity in the advertisements of Calvin Klein, Benetton, and Abercrombie & Fitch, to name three companies, have provoked much negative as well as positive positive

We want to document, celebrate and question the most imaginative, interesting, funny and even thought-provoking advertising campaigns that feature nudity. And that is why we started The Nude Statesman website, have a look and tell us what you think.

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**Blast From The Past** Would You Get Naked To Sell Soap?

Anne Friedman and friends get naked to make a point about packaging pollution at Lush Cosmetics in Chicago.

The Naked Truth Is, We're Used To Public Nudity

I was laughing over the clever and quirky new ads for Zappos.com -- the ones that feature seemingly nude models jogging, hailing a cab and riding a motor bike -- when I realized something:

Nudity isn't shocking or surprising or passion-provoking anymore.

It's no big deal.

Or, as Michael Bernacchi, a University of Detroit Mercy professor and marketing expert, said: "Nudity is tired."

CONTINUE READING

SOURCE: freep.com

Nude Vittell Commercial

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Nudity And Fashion: Who Needs Clothes?

Move over sex, drugs, and rock and roll, here comes sex, nudity and fashion. Or, if I may: here it comes again + some.

You see fashion and sex have always gone hand in hand, but an utter lack of clothes used to promote clothing and accessories? Yes, sex sells, but it's not all marketing. Rather, some key factors have come into play in recent years; all of which have become distinctly prevalent in 2009 and will affect 2010 fashion greatly...

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SOURCE: fashionising.com

**NEW i-Naked.info PROJECT** Nudity In Adverting

According to Wikipedia:

"In modern media, images of partial and full nudity are used in advertising to draw additional attention. In the case of attractive models this attention is due to the visual pleasure the images provide; in other cases it is due to the relative rarity of images of nudity. The use of nudity in advertising tends to be carefully controlled to avoid the impression that the company whose product is being advertised is indecent or unrefined. There are also (self-imposed) limits on what advertising media such as magazines allow. The success of sexually provocative advertising is claimed in the truism "sex sells". However, responses to nudity in American advertisements have been more mixed; nudity in the advertisements of Calvin Klein, Benetton, and Abercrombie & Fitch, to name three companies, have provoked much negative as well as positive positive response..."

We at i-Naked.info like most people believes that Sex Sells, but sometimes the advertising agencies do create some imaginative, interesting, funny and even thought-provoking advertising campaigns.

So to highlight the best that the advertising agencies have created, i-Naked.info has started to document any adverts that use nudity. We hope this could start a wider debate about nudity in mainstream society and maybe find new methods of how we could promote non-sexual nudity to the masses.

To get started here is a nude video Commercial by the Ministry Of Sound

Ministry Of Sound Commercial - The funniest videos clips are here

The Ministry Of Sound pushes advertising boundaries back in 2001 to promote their The Annual - Spring 2001 album. You can watch the censored version of the same advert on YouTube or another nude version here.

QUESTION: How do you feel watching this video? Would you be offended to see these images in this on normal TV? Can nude advertising be creative and inhibiting, or is it sometimes inappropriate? Watching it as a naturist, I see nothing wrong, just young people (maybe young naturists) enjoying the music. But I can see from another viewpoint that some might see this as just using sex to sell a product. Leave your comments below:

Nudity In Adverting: Ladies Get Naked in Public for New Zappos Campaign

Zappos wants you to know it sells more than shoes. So, in new ads from Mullen, the online retailer shows women wearing … only shoes? Yes, the creative approach here—showing naked women to illustrate how un-naked you can make them—is a bit gratuitous. But I suppose we are writing about it, so it must have worked on some level. Somewhat humorously, The New York Times's story about the Zappos ads quotes American Apparel's director of online marketing, who (not surprisingly) thinks it might not be a great move for Zappos. "Are they doing it because they want to get attention from blogs and Web sites that will write about it?" he asks. "Or are they doing it because it's the ad campaign that speaks most truly to who they are and what they want to sell?"

Written by Tim Nudd









SOURCE: Adweek

However, this is not the first time Zappos has used nudity to promote one of their products:

Is Nudity Appropriate In Any Of These Ads?

Is Nudity Appropriate In Any Of These Ads?... Read More.

TEXT SOURCE URL: http://thegloss.com/fashion/nsfw-is-nudity-appropriate-in-any-of-these-ads/gallery-page/1/

Ministry Of Sound's Nude Commercial

Ministry Of Sound Commercial - The funniest videos clips are here

The Ministry Of Sound pushes advertising boundaries back in 2001 to promote their The Annual - Spring 2001 album. You can watch the censored version of the same advert on YouTube or another nude version here.

QUESTION: How do you feel watching this video? Would you be offended to see these images in this on normal TV? Can nude advertising be creative and inhibiting, or is it sometimes inappropriate? Watching it as a naturist, I see nothing wrong, just young people (maybe young naturists) enjoying the music. But I can see from another viewpoint that some might see this as just using sex to sell a product. Leave your comments below: